Clik here to view.
Freedom and Creation! Breaking the chain of sorrows in Adland.
I found myself watching the movie 300. Again. Have you seen it? You should. Redemption, revenge and freedom. We are taught to be careful about the first two. And to passively appreciate the third....
View ArticleClik here to view.
In honor of my father’s birthday, a plug for his memoir in Adland…
My 50 years in Advertising, Larry Postaer I first wrote this post when dad’s book came out a few years ago. Happy to publish it again – the least I can do for a man who’s inspired me so much… In my...
View ArticleClik here to view.
The fantasy of “Dark Marketing” and its implication to ad agencies – not to...
“I just lost my daughter’s college fund on Fan Duel!” Lot of hullabaloo over the legality/morality of online fantasy league sites, Fan Duel and Draft Kings… In 2011, the FBI shut down two of the most...
View ArticleClik here to view.
Lucky Charms new contest: if you’re lucky you’ll win only the charms.
The heroin is in the charms… Ah, Lucky Charms. Like a lot of us, I grew up with ‘always after them.’ Like a lot of us, I adored the ritual of spooning out as many of the “pink hearts, yellow moons and...
View ArticleClik here to view.
Ad agencies, be careful what you wish for. The big client can also be the...
Science It’s only a metaphor… It’s only a metaphor… I don’t know if every agency has this double-edged sword slicing through it but every one I’ve ever worked for has. I’m talking about one...
View ArticleClik here to view.
Prepositions and popular culture: sometimes creative writing means doing it...
Do you know where you’re going to? That’s the signature line from the Theme from Mahogany by Diana Ross. A lovely number, back in the day it was a sensation. But that line. Well, as tuneful at it is...
View ArticleClik here to view.
The firefish and the reefkeeper: a lesson on coming back from adversity.
The firefish goby. (Nemateleotris magnifica) From the warm waters of the Western Pacific, it’s not considered a difficult fish in the reef keeping hobby. Unlike its strong name, the firefish is...
View ArticleClik here to view.
Knuckles, knives and baseball bats: The real reality TV is on You Tube.
Fury Road! Believe it or not, I rarely go to You Tube for the truly gnarly stuff that gets so many views: fail videos, assaults on buses, gang fights, that sort of thing. I mostly stay away. Not...
View ArticleClik here to view.
Back in the saddle for a creative presentation, where I feel truly alive!
Yesterday, as a freelancer, I presented some work at a small shop in the city. Let me first say, I loved being back in the trenches and, thrillingly, on the working side of the table. Camaraderie with...
View ArticleClik here to view.
Freedom and Creation! Breaking the chain of sorrows in Adland.
I found myself watching the movie 300. Again. Have you seen it? You should. Redemption, revenge and freedom. We are taught to be careful about the first two. And to passively appreciate the third....
View ArticleClik here to view.
In honor of my father’s birthday, a plug for his memoir in Adland…
My 50 years in Advertising, Larry Postaer I first wrote this post when dad’s book came out a few years ago. Happy to publish it again – the least I can do for a man who’s inspired me so much… In my...
View ArticleClik here to view.
The fantasy of “Dark Marketing” and its implication to ad agencies – not to...
“I just lost my daughter’s college fund on Fan Duel!” Lot of hullabaloo over the legality/morality of online fantasy league sites, Fan Duel and Draft Kings… In 2011, the FBI shut down two of the most...
View ArticleClik here to view.
Lucky Charms new contest: if you’re lucky you’ll win only the charms.
The heroin is in the charms… Ah, Lucky Charms. Like a lot of us, I grew up with ‘always after them.’ Like a lot of us, I adored the ritual of spooning out as many of the “pink hearts, yellow moons and...
View ArticleClik here to view.
It ain’t another mission statement: The truth behind the fragile ecosystem of...
Is your agency like this… Or this… Creative boutique. Process driven. Sweatshop. These are some of the terms we use to describe one advertising agency or another. And while they are often accurate...
View ArticleClik here to view.
Ad agencies, be careful what you wish for. The big client can also be the...
Science It’s only a metaphor… It’s only a metaphor… I don’t know if every agency has this double-edged sword slicing through it but every one I’ve ever worked for has. I’m talking about one...
View ArticleClik here to view.
Prepositions and popular culture: sometimes creative writing means doing it...
Do you know where you’re going to? That’s the signature line from the Theme from Mahogany by Diana Ross. A lovely number, back in the day it was a sensation. But that line. Well, as tuneful at it is...
View ArticleClik here to view.
The firefish and the reefkeeper: a lesson on coming back from adversity.
The firefish goby. (Nemateleotris magnifica) From the warm waters of the Western Pacific, it’s not considered a difficult fish in the reef keeping hobby. Unlike its strong name, the firefish is...
View ArticleClik here to view.
Knuckles, knives and baseball bats: The real reality TV is on You Tube.
Fury Road! Believe it or not, I rarely go to You Tube for the truly gnarly stuff that gets so many views: fail videos, assaults on buses, gang fights, that sort of thing. I mostly stay away. Not...
View ArticleClik here to view.
Back in the saddle for a creative presentation, where I feel truly alive!
Yesterday, as a freelancer, I presented some work at a small shop in the city. Let me first say, I loved being back in the trenches and, thrillingly, on the working side of the table. Camaraderie with...
View ArticleClik here to view.
Freedom and Creation! Breaking the chain of sorrows in Adland.
I found myself watching the movie 300. Again. Have you seen it? You should. Redemption, revenge and freedom. We are taught to be careful about the first two. And to passively appreciate the third....
View Article